6.When you do sell, sell “at the market” and don’t shop for that last eighth! Placing and Executing Your Order The argument for investing in marketable securities, and particularly in common stocks, has been pretty well established in the earlier pages of this book. America is a growing nation; and one of the best ways in which to share in this growth is by ownership of good common stocks. Long-term stockholders in such companies as Minnesota Mining, American Electric Power, Hartford Fire Insurance, Hanover Bank, General Electric, General Motors, American Express, Eli Lilly, McGraw Hill, etc.
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Advantages of Mutual Funds Mutual funds are attractive because they can be tailored to your own needs. Here in a single package, even in a single stock certificate, is presented to you a complete investment program. Diversification to the extent desired is available, with some funds spreading their resources over several hundred different issues. Constant supervision by trained professionals tends to assure superior performance in selection of securities and, when necessary, the weeding out of issues no longer serving their original purpose. Income is conveniently paid quarterly by check. All the buying and selling is done in one place, and you have no details or bother in connection with it.
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TREND LINE FORMULAS Probably the best-known formula plan ever devised is the Keystone 7-Step Plan, shown in Chart 1. When the 7-Step Plan was first devised in 1941 by Robert Warren, the channel lines drawn on a logarithmic-scale chart of the Dow-Jones Industrial Average from 1897 to that year produced an almost perfect fit. It appeared that the upper and lower limits established by these channel lines conformed fairly well with the upper and lower limits of actual market fluctuations, and that the rate of growth of the linesâ€3 percent annuallyâ€was close to what had been the actual secular growth of market prices. The high point of 1929 and the low of 1932 were the only deviations, but this period was felt to be a freak, and not likely to occur. The channels between the lines form “zones,” and the operating principles of the formula dictated that specific proportions of stocks and bonds were to be held in each zoneâ€progressively smaller percentages of stocks in the upper zones, and progressively larger percentages in the lower zones. It will be noted that the upper and lower limits of each zone change constantly from year to year.
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Genstein’s own acute observations on the investment scene. (This service is no longer available.) This publication provided a unique, continuous record of the performance of the Genstein formula over recent years. Because of observance of the halfway rule, no buying of industrial stocks has been indicated for some time. However, after the sharp price decline which began in the summer of 1957, rails fell more rapidly than industrials. Mr.
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